Giordini: style and technology
The company, for over 50 years a leader in the sector, combines sculpture, tradition, handmade and technologies applied to jewelry
Giordini s.r.l. is a historic brand that in 2014 has reached 50 years of activity.
A family business that is now in its third generation and which today represents a healthy reality in the industrial scenario of Arezzo, famous throughout the world for its goldsmithing production.
Giordini realizes luxury goods, cared for down to the smallest detail and the result of continuous stylistic and technological research. An innovative brand whose jewels are made via electroforming, a complex procedure that requires numerous steps and the use of the latest generation of machinery, creating voluminous, articulated forms, with a sculptural plasticity, moved in space and at the same time extremely light.
Avant-garde jewels that blend the sculptural and plastic art of the handmade thanks to the work of artisans, artists and designers, and with the rules of industrial production.
A synthesis between aesthetics and technology, to skilfully move from a unique and artistic wax model to mass-produced objects that preserve the original matrix while yielding to the logic of mechanical production.
Among galvanic color contrasts, satin-finishing and diamond-cutting, laser-cut slab, protofusion, pavé, enamels and chain inserts to give the final object a sophisticated and extremely refined character. And again gold embroidery, fretwork and transparencies, metal laces, flowers and volutes, Byzantine decorations that run on the electroforming surfaces where the shimmer of the pavé and chains intersect creating a unique combination.
