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The fair / Oroarezzo
A partner for companies![]() Promoting innovations and technological development, showing sensitivity to the world of projects and offering constant support to companies and their requirement to develop their business further: these too are the distinguishing traits of this international show which still dedicates time and attention to interpersonal relationships and the human dimension of the market and its main players
OROAREZZO, thanks to targeted PR and advertising campaigns, has proven its ability to attract the attention of jewelry trade professionals by enhancing the appeal of the product, and has successfully established OROAREZZO as one of the key appointments in the jewelry professionals calendar. Thanks to its manageable size and the relaxed atmosphere which pervades the whole event, we find that we have the best possible opportunities for personal contacts, networking and doing business with lots of domestic and international accounts. Prior to the event, there is a buzz of expectation amongst all the participants as we excitedly await the opening; at the end of the four days of OROAREZZO, we are always happy with the results achieved and our time here is truly well spent, say our exhibitors.
Style, quality and performanceAs a specific part of its strategy to enhance its performance and help markets expand further, OROAREZZO has invested in bringing the event right up to date. Indeed, the April edition will see the inauguration of new structures for the exhibition and an enhancement of the services available at the
show, which count for the first impression visitors have, and the general appreciation of the show.
Catwalk shows of fashion and jewelry and prestigious side exhibitions and events enhance visitor and exhibitor satisfaction and attract additional media attention.
Pr activitiesOROAREZZO organizes an intense program of promotional and advertising activities at domestic and international level: these include our presence at shows in the major markets as well as significant advertising in jewelry trade press, tv and radio.
Our campaigns have proven very effective, as the 2009 edition of the exhibition showed growth, contrarily to the trend in other trade shows, and attracted 7,500 trade visitors from 75 different countries.
The district![]()
The OROAREZZO brand is known worldwide for being synonymous with jewelry Made in Italy and a thriving goldsmith and jewelers district of around 1,000 companies - representing the whole production chain and integrated at various levels - particularly small and medium companies, which have skillfully woven together innovation, research and design with an ancient tradition in metalwork which goes back to Etruscan times. Its trump cards are quality and precision in production, attention to fashion details and design, flexibility in production output, broadly shared know-how and capabilities, and a strong orientation towards foreign markets.
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